As an estate agent, you know that having a stunning website is key to success. Not only does it need to look great, but it also needs to be easy to navigate and showcase your properties in the best possible light. But with so many website design companies out there, how do you choose the right one for your business?
What's Web Design?
Web design is the process of creating a website. It involves planning, designing, and creating a website's layout and graphics. In addition, web design includes the development of user interface designs and writing code to create dynamic web pages. Finally, web design also involves testing and debugging web pages to ensure that they are error-free.
There are many different aspects to consider when designing a new website, such as layout, colour scheme, fonts, and images.
However, one of the most important aspects of web design is creating a user-friendly interface. This means that users should be able to easily navigate your website and find the information they are looking for.
10 Best Estate Agent Websites
When it comes to estate agency websites, there are a few that really stand out from the rest. Here are 10 estate agency website examples that our Fit Design Agency could design for the following costs:
- BEAUCHAMP ESTATES - boutique luxury real estate agency with all the bells and whistles
- TIM ALLEN - beautiful design and layout from this US-based agent
- JADE MILLS - clean and interactive design with parallax
- TRACY CAMPION - fast loading, representative and easy to use
- JENNIFER FERLAND - personalized approach to real estate, clean and attractive
- DEBRA SMALLEY - classic look with a dynamic twist on design
- HOUSE OF KANSAS CITY - easy on the eyes, user-friendly and simple site
- SAVILLS - a well-organized design that has functions and features
- CAROLINE OLDS - well structured and minimalist design
- ALLSOPP - traditional UK agency with a twist
Top Estate Agent Websites UK
- Hunters - well know and reliable firm with good reviews and a reputation
- Mashroom - an online platform to let and rent easily with no high fees
- Hamptons - an agency with history since 1869
- Knight Frank - another old timer with simple but attractive design
- Rightmove - UKs number one property search website
Tip for Estate Agency Website
When it comes to creating a website design for your agency business, there are a few things you should keep in mind. Here are a few tips to help you get started:
1. Keep it simple
When it comes to web design and properties for sale, less is more. You want your users to be able to easily navigate your website and find the information they are looking for. So keep your layout simple and clutter-free.
2. Use images wisely
Images are a great way to showcase your properties and capture the attention of potential buyers. However, you need to use them sparingly. Too many images can slow down your website and distract users from the important information.
3. Use typography wisely
Choosing the right fonts can make a big difference in the overall look and feel of your website. Be sure to choose fonts that are easy to read and that match the tone of your business.
4. Use colour wisely
Like images, colour can be used to capture attention and create a certain mood or feeling. Be sure to choose colours that reflect the tone of your business and that will be appealing to your target audience.
5. Test, test, test
Before launching your new website, be sure to test it thoroughly. Make sure all of the links work properly and that all of the pages load correctly. And most importantly, make sure that the user interface is easy to use and intuitive for your target audience.
Templates & Websites for Estate Agents
When it comes to finding the perfect website template or design for your estate agency, there are a few things you need to take into account. The most important thing is to make sure that your website reflects the professionalism of your business. After all, first impressions count!
WpEstat
This sleek and modern website template is the perfect choice for estate agents who want to convey a sense of sophistication and luxury. The minimalistic design puts the focus on your property listings, while the use of white space ensures that each one stands out.
=> [https://themeforest.net/item/wp-residence-real-estate-wordpress-theme/7896392]
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Favethemes
This website template has a more traditional feel, which is perfect for estate agents who want to convey a sense of reliability and trustworthiness. The use of classic fonts and colours gives the site a timeless look, while the simple layout ensures that your listings are always front and centre.
=> [https://themeforest.net/item/houzez-real-estate-wordpress-theme/15752549]
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Props
The clean and elegant design of Props is user-friendly. The trendy design will help your estate agency to stand out from the competition, while the intuitive drag-and-drop builder makes it easy to create a website that is tailored to your specific needs.
=> [https://colorlib.com/wp/template/props/]
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Ecoverder
The clean and elegant design will help you take your business, or any other project for that matter-to the next level. With its simple yet powerful layout--this template makes it easy to get started with all new projects quickly!
=> [https://colorlib.com/wp/template/ecoverde/]
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Dimora
Dimora is a sleek and stylish real estate website template that offers great functionality. The parallax animations, enchanting visual effects, as well as the open CTA to "sell your property" create an appealing atmosphere for potential buyers or sellers alike making it perfect for any growing agency looking to stand out in today’s competitive market landscape where every detail counts!
=> [https://webflow.com/templates/html/dimora-real-estate-website-template]
Best Website Builder for Real Estate Agencies
WordPress
If you're looking for the best website builder for real estate agencies, then WordPress is a good choice. With over a decade of experience and a huge community of developers and users, WordPress is the perfect platform for creating a website that will get the job done.
Plus, with thousands of themes and plugins available, you can make a website that is perfectly tailored to your specific needs.
Webflow
BUT if you want to take it to another level like the above listed Top agencies did, then you without hesitation chose Webflow, cutting edge CMS that is giving agencies everything they need to succeed online.
Webflow’s visual editor is unrivalled, making it easy to generate custom designs without having to write a single line of code. Plus, with Webflow's built-in eCommerce platform, you can easily add an online store to your mobile website and start selling your services today!
Costs of Upkeep & Maintenance
When considering a website, upkeep and maintenance costs are crucial. Here’s a breakdown of what to expect with WordPress and Webflow, so you can decide which platform suits your business needs.
WordPress: Flexible but Requires Hands-On Management
WordPress is a free platform, but maintaining it requires regular updates, security checks, and potential professional assistance.
- Hosting: £10/month
- Updates and Support: £25/month
- Plugins: £5+/month (depending on functionality)
- Developer Fees: £40-£80/hour
Additional Considerations:
- Marketing Tools: WordPress offers numerous plugins for SEO, analytics, and lead capture, but many require separate purchases or subscriptions.
- Lead Capture Forms: Basic contact forms are included with most themes, but advanced functionality may require premium plugins or custom development.
While WordPress can be cost-effective upfront, you may need to hire developers or consultants for technical support, SEO, or marketing, which can increase costs over time.
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Webflow: All-in-One Solution with Predictable Costs
Webflow is a premium platform that includes hosting, updates, and support in its monthly fees.
- Basic Plan: £15/month
- CMS Plan: £25/month
- Business Plan: £42/month
- Developer Fees: £60-£100/hour
Built-In Features:
- Lead Capture Forms: Webflow includes built-in, customizable forms, eliminating the need for extra plugins.
- Marketing Tools: With Webflow, you get seamless integrations for analytics, SEO, and lead generation without needing external tools or third-party consultants.
While the upfront costs of Webflow may be higher, its all-in-one nature makes it easier and often more cost-effective to manage in the long run.
Which Is Right for Your Business?
- WordPress: Ideal for businesses on a budget or those who want flexibility and don’t mind handling plugins, updates, or hiring external help.
- Webflow: Best for businesses seeking a streamlined, hassle-free solution with everything included.
Conclusion
Choosing the right digital marketing tools, website templates, and services is crucial for estate agents aiming to build a professional online presence.
The templates listed are user-friendly and help you launch quickly, but if you're seeking a fully customised solution with better lead generation and conversions, Webflow is a top choice. Its visual editor makes creating unique designs effortless, with unlimited hosting, updates, and support included.